Design can play a huge role in creating a positive or negative consumer experience. Therefore,understanding your options, their pros and cons, and how to maximize an option’s effectiveness is key to getting that experience on the right track.

We want to share what we've learnt and experienced, so as designers and non-designers we can better communicate to achieve the results we all want. We'll share tips, tricks, advice, inspiration and interesting finds for designers and non-designers alike. We hope this helps to foster a better and more productive creative experience for all. So have a look around, hopefully learn something new, be inspired and share.

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